DUBAI BASED / UAE WIDE SUPPLYSALES@STEELCO.ME

LEADERSHIP / OUR DIRECTION

ABOUT OUR
CEO.

Nadeem Ahmed · Chief Executive Officer

MEET OUR CEO

STEEL
EXPERIENCE.
PROJECT FOCUS.

Nadeem Ahmed brings more than 25 years of steel industry experience across the GCC to his leadership of Steelco.

His career spans production planning, customer order management, commercial leadership, sales, procurement and logistics. He has worked across mill operations and customer-facing roles, giving him a practical view of how specifications, production schedules and delivery commitments connect.

Before becoming Steelco’s CEO in September 2023, Nadeem served as Chief Sales & Marketing Officer at Arabian Gulf Steel Industries and Commercial Director at Union Iron and Steel. His earlier roles include sales at Qatar Steel, Head of Customer Order Management at Emirates Steel, and production planning, logistics and sales planning at SULB in Saudi Arabia.

CHIEF EXECUTIVE OFFICERNadeem Ahmed

EXPERIENCE / 2001 TO PRESENT

FROM THE MILL
TO THE MARKET.

A career connecting steel production, commercial decisions and dependable delivery across the region.

2023—PRESENTSTEELCO

Chief Executive Officer · Dubai

2022—2023AGSI

Chief Sales & Marketing Officer · Abu Dhabi

2018—2022UNION IRON & STEEL

Commercial Director · Abu Dhabi

2017—2018QATAR STEEL

Sales · Doha

2011—2017EMIRATES STEEL

Head of Customer Order Management · Abu Dhabi

2001—2011SULB

Production planning, logistics and sales planning · Saudi Arabia

MISSION / VISION

01 / MISSION

SUPPLY WITH
PURPOSE.

Deliver quality reinforcement steel with reliability, efficiency and customer-focused service, supporting the region's construction and infrastructure growth.

02 / VISION

BUILD THE
LONG VIEW.

Become a trusted leader in steel rebar supply for major UAE construction projects while expanding into complementary building materials.

OPERATING REACH

READY ACROSS
THE UAE.

Our presence reaches all seven Emirates. Warehouse storage capacity of approximately 20,000–25,000 MT, multi-mill sourcing and coordinated logistics support requirements from planned schedules to changing project demands.

7EMIRATES SERVED
20–25K MTAPPROX. WAREHOUSE STORAGE CAPACITY
250–300K MTANNUAL SALES

STRENGTH IN
EVERY DEAL.

Talk to our team